The fashion of the 70s marked a revolution in style, design and personal expression. This decade was a period of release, creativity and boldness, where the clothes reflected the social changes and cultural movements that were occurring around the world.
General aspects of clothing in the 70s
Fashion in the 70s began as a continuation of the tendencies of the 60s, but quickly became something completely new. At the beginning of the decade, the influences hippies were very present, with bohemian and relaxed clothing. However, with the passage of time, disco music, glam rock and punk fashion brought with them new, more striking and daring ways of dressing.
El polyester It became one of the most popular materials, standing out for its practicality and versatility. The bright colors and prints Psychedelic elements were essential elements in both day and night clothes. Both men and women adopted extravagant styles, from tight and bell-bottom trousers to velvet jackets and shirts with wide collars.
The rise of pants was remarkable, especially for women. For the first time, wearing trousers was normalized in all social contexts, from work to nights out. This represented a significant shift in the role of fashion related to gender roles.
Women's fashion in the 70s
Fashion for the of In the 70s, it was a reflection of individuality and experimentation. The decade began with a style heavily influenced by the hippie movement, with long skirts, loose blouses and dresses full of floral prints. This bohemian style evolved to give way to more sophisticated and structured trends.
As the years progressed, bell-bottoms dominated women's wardrobes. Two-piece suits also gained popularity, being worn for both formal events and everyday wear. Women also adopted crocheted tops, vests and garments with ethnic touches, reflecting the growing popularity of women's clothing. globalization of fashion trends.
Platforms stood out as footwear star, perfectly complementing the elongated silhouettes of trousers and dresses. It is also important to note that hats and jewellery were not essential at this time, as the focus was on the long hair and natural
He also highlighted the intense makeup, characterized by bold eyeshadows and long eyelashes, while voluminous hairstyles and afro curls became style icons.
Men's fashion in the 70s
The change in men's fashion during the 70s represented a shift towards more formal styles. daring and versatile. Men adopted garments that had previously been reserved for women, such as tight trousers and patterned shirts.
El polyester dominated menswear, especially shirts with wide collars and bell-bottom trousers. This trend was complemented by platform shoes and colourful, fitted suits. Tracksuits and sportswear also made their way into everyday wardrobes, reflecting the influence of a more active and relaxed lifestyle.
As for the accessories, men began wearing gold chains with large medallions, especially those looking to adopt a disco style. Long hair, often combined with thick sideburns, was another distinctive feature of the masculine look of the decade.
Icons and designers who marked the 70s
The 70s were marked by multiple style references. Figures such as Jane Birkin, Diana Ross y Bianca Jagger set fashion standards that would resonate for decades. On the men's side, artists such as David Bowie y Jim Morrison They challenged the norms with androgynous and daring styles.
Great designers also left their mark in the 70s. Yves Saint Laurent popularized the use of tuxedos for women, while Diane von Furstenberg introduced the iconic wrap dress, which became a symbol of women's fashion at the time. Other notable names include Vivienne Westwood, who brought the punk movement into the mainstream, and Giorgio Armani, which redefined men's and women's suits with softer, more modern lines.
The influence of music and culture on fashion
Music was a key driving force in 70s fashion. The rise of rock, glam and punk influenced the stylistic choices of young people around the world. Bands such as Led Zeppelin y Queen inspired extravagant styles, while the rise of disco music brought with it tight pants, sequins and shiny shirts.
At the same time, movies and television also played a crucial role. Series such as “Charlie’s Angels” and films such as “Saturday Night Fever” popularized iconic styles and garments that defined the aesthetic of the time.
Today, 70s fashion remains an endless source of inspiration. Its vibrant colors, bold patterns, and unique styles continue to influence the catwalks and streetwear. This decade, full of creativity and rebellion, left an indelible mark on the history of design and fashion. self expression.