Visit a beauty salon It is an experience that we all enjoy, but it can become tedious due to the steps required: making an appointment, travelling to the location, waiting our turn and finally taking advantage of the service. However, thanks to The Lacquerie, these inconveniences are a thing of the past, at least for the residents of San Francisco, USA
What is La Lacquerie and how does it work?
The Lacquerie he is an innovator mobile beauty center created by Susan aflak, a former investment banker who decided to make a 180-degree turn in her professional life. This concept consists of a fully renovated 1960 Airstream truck transformed into an elegant salon manicure and pedicure.
With just one call, this beauty marvel can be parked right outside your door, allowing you to enjoy a personalized beauty experience without leaving your home or workplace. Aflak was inspired by the food trucks that he saw during his workday, thinking: “If food could be delivered quickly, why not beauty services?”
Services available at La Lacquerie
La Lacquerie specializes in the production of High quality manicures and pedicures at affordable prices. Prices range from $16 y $38 for manicures, and among the $19 y $45 for pedicures. They use internationally recognized products such as OPI and Essie, guaranteeing exceptional results.
In addition, they have implemented innovative techniques such as dry pedicure with hot towel wrapping, which ensures a hygienic and effective treatment to soften the skin.
An exclusive experience in Silicon Valley
Thanks to its growing popularity, La Lacquerie not only serves private clients, but also well-known technology companies such as Google, Facebook, Electronic Arts y YouTubeThis mobile beauty salon makes regular stops on the campuses of these companies, allowing employees to take care of their personal image without interrupting their workday.
They have even started offering manicure meetings, where employees can receive nail treatments while working or participating in team building sessions. This unique approach has cemented La Lacquerie as an ideal solution for busy professionals looking to balance their work and personal lives.
Truck design: luxury on wheels
The interior of the 1960s Airstream truck has been carefully designed to offer a luxurious experience. It features comfortable upholstered seats, pink curtains and even a crystal chandelier, creating a modern and cozy atmosphere that invites you to relax while enjoying your treatment.
The impact on social networks and future expansion
Since its launch in 2014, La Lacquerie has gained great visibility thanks to the social media, where satisfied customers share photos and comments about their experience. This digital word of mouth has increased the demand for service, generating waiting lists and increasing its prestige in the San Francisco area.
Susan Aflak has in mind to expand her business to other cities and even incorporate more services such as hair removal y Massage in future phases. For now, its focus is on consolidating its model in San Francisco and improving the quality of its services.
A sustainable and flexible alternative
La Lacquerie also positions itself as a sustainable option. By centralizing multiple beauty services By using high-quality materials and in one place, this mobile proposal minimises travel and reduces the environmental footprint of its operations. In addition, its flexibility allows it to cater to both private and corporate events, adapting to different needs.
La Lacquerie's innovative concept has not only revolutionized the beauty industry in San Francisco, but has also proven to be an efficient and modern solution for those with busy schedules. Its mobile model, combined with High quality services and comfort, is a perfect example of how creativity can transform a traditional sector, making each session a unique and memorable experience.