Mango has launched a new campaign that encourages us to get lost on a secluded beach where no one can find us. To close our eyes, breathe in the scent of the sea, and feel the breeze. And thus begin a dream adventure, an unforgettable summer.
"High Summer" is the name of Mango's Spring/Summer 20167 campaign. It features fresh, breezy looks, perfect for enjoying a few days at the beach. The collection includes striped dresses, cropped trousers, ruffled tops, and crochet bodysuits.
The colors of the new campaign
In this new campaign, Mango opts for a neutral color palette, with white and blue taking center stage. These two colors are combined in garments printed with stripes and tropical motifs. The blue is also featured in various shades, from sky blue to navy, including indigo and azure.
The essential «High Summer»
What items does Mango consider essential this summer 2017? When it comes to tops, there's no doubt: crochet or ruffled tops are must-haves for anyone who wants to be fashionable. The former are worn in soft colors, the latter with printed patterns.
Striped dresses and trousers are another must-have this season. Mango is featuring them in its new campaign, but it's not the only one, as we've seen when analyzing other collections. As for trousers, we can see a trend towards palazzo or cropped styles with a tie at the waist.
In addition to these garments, the collection also features white trousers and dresses—perfect for summer! Mango also showcases a small selection from its latest swimwear collection in this campaign. Crochet bikinis and swimsuits with deep crossover necklines are sure to catch the eye.
Do you like the new Mango proposals for the summer?