The new H&M and Moschino collaboration is on its way. Although we still have to wait a little while, time flies, especially when you start imagining what to expect. Collaborations from the low-cost brand aren't exactly surprising, as they've been doing them for the past few years.
The real surprise comes when another fashion giant joins forces with H&M. Jeremy Scott took the helm as creative director of Moschino in 2013 , filling the brand with fun and original designs. Will his new creations for H&M be anything like that?
The announcement of the H&M and Moschino collaboration
The rumors were swirling. So, as the saying goes, "Where there's smoke, there's fire," and once again, it's true. The low-cost brand has opted for one of the great icons of fashion. Both Moschino and Jeremy Scott are always at the forefront, with stunning creations that leave no one indifferent.
So, a stage like Coachella was needed to break the news. Everything happened very quickly, which is why the audience was left somewhat speechless. The call between Gigi Hadid and Jeremy Scott was broadcast on digital screens during the Moschino party at Coachella. From then on, social media was ablaze with the news. The collaboration was revealed and seems to have been very well received initially.
What we will find in the Moschino and H&M collection
The collection is called 'Moschino TV H&M' . It will be a capsule collection featuring both clothing and accessories at very affordable prices. H&M also announced the collection on its Instagram and other social media channels, stating that the wait had been worthwhile because the news was finally out.
The collaboration promises a selection of highly original garments and accessories . Undoubtedly, both vibrant colors and diverse prints will make an appearance. Jeremy will certainly continue the style he has maintained since joining Moschino. Creativity has always been one of his most acclaimed qualities, and now it will be appreciated by a wider audience as well.
Jeremy himself stated that he was very excited. For him, the important thing is to create connections with the public, and always through fashion. Therefore, in this case, he will be able to reach more people, fans and followers who can't afford a key piece from the designer but will be able to in this instance. It seems that the style he will showcase in this collection will be a combination of glamour and urban culture.
What prices will the new collection have
Prices will vary considerably. While many details are still being finalized, it's rumored they'll range from €25 to nearly €300. It's also worth noting that this won't be an exclusively women's collection; men will be able to enjoy it as well. Now you have time to start saving if you've been wanting to get your hands on a piece from this collaboration. Especially since it will be released on November 8th . The collection will be available through the official H&M website, as well as in select stores. Given the big announcement made on social media, we're already eager to see this major shift in fashion.